people confuse marketing with selling, and in this article we will explain the
difference between these two terms in an easy and simple way.
is the process of determining the desirable product specifications of potential
customers and how to price it, distribute it in their places of presence and
promote it to them in the framework of achieving the goals of the institution,
whether it is to achieve profits, expand spread, or any other goals
selling is the executive measure of marketing in terms of delivering the
product to the customer, presenting it to him, persuading him to do so,
transferring ownership of the product to him, collecting financial compensation
and after-sales service
the above it is clear to us that marketing is a planning process used to find
out how to find a product that meets the needs of the customer and direct it to
him at the right price in the right place and thus ensure the selling of the
product with the utmost ease, which makes it easier for the seller to implement
a successful sale to potential customers
the sale cannot be done correctly and effectively without being based on an
integrated marketing plan that the seller uses in implementing the sale
the coming articles, we will explain in more detail each step of the marketing
process and the sales process to explain more of the difference between them
and the relevance of each of them to the other.
for us ...